Expertise

– Market analysis
– Strategic planning
– Workshops … and more

Making the difference

Companies knowing their markets and customer requirements gain important advantages against their competitors if they implement product and market strategies. It is not a question of the companies’ size, but of philosophy and practice.

– Market potential / market analyses – Customer satisfaction surveys – Industry sector surveys / benchmarking – Price / product performance analyses – Forecasts and trend analyses

Market analysis

We provide unique, high-quality and up-to-date market reports for a number of sectors, incl. cement, mining and other process industries.

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– Business segmentation / positioning – Marketing concepts / globalisation – Product positioning / implementation – Competitive strategies / benchmarking – Customer satisfaction strategies

Strategic planning

If the “business as usual” approach is replaced by a more favourable consequent market approach the company perspectives will significantly improve.

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– Unlocking new potential – Market expansion (vertical, horizontal) – Diversification (products & markets) – Turkey solutions (EPC contracts) – Customer requirements

Team Workshops

Combining methodology with market expertise and clear customer- / industry focus leads to unique results even in the most challenging situations.

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– Marketing concepts / advertising – Corporate communication / tech. articles – Competence presentations / interviews – Participation within the project team – Coaching and project support

Implementation

We support our clients in difficult phases of project implementation and are able to provide a number of services including complete outsourcing.

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